It is the job of every company to figure out how to appeal to its target audience. For many travel businesses, the target audience is millennials. Believe it or not, people in this demographic are now young adults. As a result, it is becoming increasingly important for those in the travel and tourism industry to understand what they want and how to target them. Fortunately, there are many helpful insights to consider when it comes to how millennials book vacations and general travel. Soci...